The company exhibited a digitized future at China Print 2017, introduces new Speedmaster CX75 and online shop to China market
From May 9th to 13th in Beijing, China Print 2017 attracted over 200,000 visitors from China and other countries in Asia. Heidelberger Druckmaschinen AG (Heidelberg) has presented innovative Packaging and Commercial Printing solutions under the motto “Simply Smart”, showing itself the strong driving force behind the industry’s digitization.
During the show, a Speedmaster CX 75-4 press with innovative DryStar LED technology from Heidelberg was showcased for the first time. This press is the combination of the innovative platform of Speedmaster XL 75 and components of Speedmaster SX 74.
The new Speedmaster CX 75-4 on the show is digitally integrated with Prinect Press Center 2 and the patented Intellistart system, presenting the highly automated and integrated print production as a result. The most innovative DryStar LED technology achieves the highest energy efficiency. No drying time is needed, which means the sheets can go straight into postpress, no more waiting times, and delivery times are shorter.
Heidelberg took the opportunity to launch its news eShop to the China market: “What benefits we offer our customers are always our key consideration, because our own success depends on that of our customers. That is the main reason why Heidelberg China is launching eShop during the China Print show. What’s more, Heidelberg Services is aimed at maximizing customers’ profit, by means of enhancing equipment availability, productivity and print quality. New concepts and new service products have been introduced during China Print,” said Benny Huang, head of Heidelberg China Ltd.
“It is time for us to put forward the concepts including ‘Smart Print Shop’, ‘Smart Services’ and ‘Smart Collaboration’ during China Print this year. Visitors will not only learn Heidelberg’s vision of a digitized future and the Print Industry 4.0, but also see for themselves a truly digitized, integrated and networked print shop on our booth. Our customers expect us to deliver added value solutions, and we are actively helping them make the transformation to a digitized future,” Huang continued.
In addition, Heidelberg showcased the 500 mm elevated Speedmaster CX 102-7+L press at Packaging & Label Printing Area. According to the company, it has been the longest sheetfed offset press on showcase at trade shows in China.
Equipped with features like Prinect Press Center XL 2, Intellistart 2, Wallscreen XL, AutoPlate Pro, Automatic Wash-up, Prinect Image Control 3 and fully integrated in the Prinect workflow, it addressed the increasing demand for top end solutions for advanced print production.
Following the “Push to Stop” philosophy introduced at drupa 2016 the live presentation showcased the huge saving potentials of “Navigated Printing” on this highly automated press in perfect combination with “Multicolor”. The Multicolor technology from Heidelberg delivers the world of colour on a single sheet, achieves outstanding quality with its unique 7 colour separation and screening but less waste, less wash ups, faster production and shorter delivery times.
China Print 2017 also presented the first time for Heidelberg and its subsidiary Gallus to make joint efforts to present the integrated Packaging and Label solution. A Gallus ECS 340 ten colour label press was shown, to offer customers the possibility of even more cost-effective label production of the highest standard.
“We were very pleased with the outcome of the trade show. Customers showed great interest in our new products and services for the digitized future. We are confident that we’ll continue to profit from the potential offered by this region in the future,” said Rainer Hundsdoerfer, CEO of Heidelberg. “China still plays an important role for Heidelberg, who is among the top 3 markets for Heidelberg together with Germany and USA. Heidelberg is fully committed to the development of Chinese printing industry, particularly with a modern and highly efficient factory in Shanghai.”
Heidelberg generates around 10 percent of its total sales in China, thus making it one of the biggest market for the company. And market growth of the print production volume is expected to continue in the future. Heidelberg has structured its market organization in China accordingly. With a workforce of about 900 employees, it boasts the most extensive organization of any foreign press manufacturer. Its workforce includes about 500 sales and service staff and around 400 employees working in production.
“For Heidelberg, ‘Simply Smart’ is more than just a motto. It is the principle we apply to the development of solutions designed to make handling processes and technologies as easy as possible. It is how we see the intelligent, highly automated print shop of the future. So we offer our customers comprehensive and smart solutions, to ensure that they remain at the technology forefront in line with Industry 4.0,” explained Rene Ludvigsen, regional head of Heidelberg Asia.