HP hosts first worldwide Customer Open House with Italy’s LIC Packaging for the HP PageWide C500.
Over two days from 14 to 15 November 2018, LIC Packaging, together with HP, held an open house to showcase the recently installed HP PageWide C500 digital press. The event marks the first customer open house for the corrugated packaging digital press. LIC Packaging is an Italian industrial packaging firm that designs and manufacture packaging solutions for direct packing and displays.
The HP PageWide C500 was first announced at drupa 2016, and commercially launched in early 2018. LIC Packaging is one of the pioneering European customers for the HP PageWide C500 press. The press completed installation at the end of July, and is now printing commercial production.
Held at LIC’s facilities in Brescia, Italy, the open house featured three separate events. The first session targeted LIC’s customers and brand owners, logging over 60 attendees. The second was attended by Italian-based prospects, and a final event was targeted at worldwide prospects which attracted over 100 delegates. According to HP, in attendance from the Asia Pacific region were customers from Japan and China.
Some of the applications on showcase on the PageWide C500 were the printing of a print quality and colour capabilities file, a fruit box for oranges, a customer electronics box, frozen pizza boxes, housewares, amongst others. One of the event highlights were the printing of photographs of event guests taken the evening before, and presented to the guests upon arrival at the LIC. Visitors were reportedly wowed by the print quality.
True Food-Safe, Water-Based Inks
A main feature of the HP PageWide C500 is its food-safe, true water-based inks. The inks contain no UV-reactive chemistries, enabling printing on both primary and secondary food packaging without the need for an additional barrier. This allows LIC Packaging to comply with even the most stringent global food safety regulations – including Nestle guidance and Swiss Ordinance.
The company has been utilising the PageWide C500 for food-safe digital corrugated packaging. In addition, LIC Packaging has been able to now maximise their opportunities by extending to other sensitive applications that require food-safe inks, such as for toys, cosmetics, pet food and pharmaceuticals. Besides that, the company has been able to take advantage of the digital print to produce non-durable and fast-moving consumer goods as well.
The press has allowed LIC to meet increasing demand from brands for short runs, shorter turnaround times and creative marketing campaigns. The company has already begun transferring some short run jobs to digital, making it profitable. Due to this, they have been able to improve the productivity on the analogue presses by focusing on the long runs.
The HP PageWide C500 delivers offset quality on both coated and uncoated papers while delivering digital flexibility in mainstream production. The press employs proprietary Thermal Inkjet technology, designed for best-in-class print quality at production speed. With 1200 dpi resolution and one million nozzles, the C500 Press is able to produce offset quality in demanding production environments. The press prints 75 linear m/min at top print quality. Another major benefit of HP’s Thermal Inkjet is nozzle redundancy of up to 6X.
First published in Issue 5 of Labels and Packaging Innovation Asia.