Tarsus and APTech collaborate for print event
Association for PRINT Technologies (APTech) and Tarsus Group have announced a partnership to launch Brand Print Americas.
This will take place in lieu of APTech's signature event, PRINT® 2020, and will be co-located with the 2020 edition of Tarsus' Labelexpo Americas. The combined event will be happening at the Donald E Stephens Convention Center in the US at Rosemont, Illinois, from 15-17 September.
Brand Print Americas will offer printers, converters and brand owners access to solutions for their varied printing needs.
Lisa Milburn, managing director for Labelexpo Global Series and Brand Print, said: “We are delighted to collaborate with the Association for PRINT Technologies on the first Brand Print Americas. By combining efforts where we see crossover among segments, we are strategically connecting the print supply chain. This will give printers and converters access to a huge platform for exploring all of their print needs and finding the right solutions at a single venue.”
Thayer Long, president of APTech, said: “We are thrilled to merge PRINT 2020 into this new event and partner with Tarsus and Labelexpo on Brand Print Americas. This is a strategic response to the market as printers look to diversify their offerings and manufacturers want to maximize their marketing dollars by bringing audiences together under one roof. We are taking a collaborative approach to bring together two well-known brands, two unique audiences, and multiple market segments together.”
Milburn added: “Brand Print Americas joins our newest global portfolio of events for the branded printing sector, and is a natural extension of our hugely successful Labelexpo Global Series for the labels and package printing industry.”