• Print Innovation Asia

MPS presents ‘Beyond the Machine’ at Labelexpo Europe

At this year’s Labelexpo Europe, 24-27 September in Brussels, MPS Systems is presenting ‘Beyond the Machine’ on booth 11C20 (hall 11).

The press manufacturer also be demonstrating the hybrid EF SYMJET press for the first time with an exclusive Domino digital N617i inkjet printer, in a wider 430 mm width and in a new colour scheme.

At Labelexpo Europe, MPS will be sharing valuable processes that extend beyond a top-quality printing press with attending label printers and converters.

The press is not the primary focus for MPS. Atze Bosma, CEO of MPS explained: “Yes, our presses are top-quality, but we offer label printers and converters much more. High-level Service, and our knowledge of Connectivity and Productivity are the foundation for optimal lifecycle performance of MPS machines. The result: extremely efficient production of highest quality Applications.”

MPS will be presenting their concept "in a glamorous Hollywood-style, theatre atmosphere", with four islands surrounding the MPS printing press, each showing strengths of four key processes: Connectivity, Applications, Productivity and Service.

To showcase the range of MPS print capabilities, MPS has invited customers to submit their unique label applications printed on their press for a chance to win an MPS Label Award. The most beautiful labels will be displayed on the Wall of Fame.

“This year’s Labelexpo Europe will be unlike anything we’ve shown before,” said Inge Smolders-Brinkman, Manager Marketing Communications. “Not only are we bringing a unique press, equipped to create highly complicated and special labels; we’re showing that an MPS press is only a tool to achieve the best and complete lifecycle performance.”

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