• Sha Jumari

Heidelberg debuts redesigned Speedmaster CX 75

Pack Print International was the launchpad for the world premiere for the new ergonomic design of the Speedmaster CX 75.

Thailand country manager, Jochen Bender with Thomas Frank, MD for Heidelberg Asia Pacific.

At Pack Print International 2019 in Bangkok, Thailand, Heidelberg demonstrated the new ergonomically-designed Speedmaster CX 75 for the first time. Under the headline of ‘Smart Packaging’, a four colour Speedmaster CX 75 was showcased with an MK Easymatrix 106 CS die cutter, an MK Diana Easy 115 folder gluer and the Prinect workflow.

“The CX 75 is a flexible printing press for small- and medium-sized printing companies. It is flexible with regards to whatever substrates it can print on. Due to the fact that it’s made for the smaller operations, it’s also quite space-saving, so the footprint is much smaller than the existing XL 75 model,” said Thomas Frank, managing director for Heidelberg Asia Pacific.

The Speedmaster is a multi-unit simplex sheetfed offset press in a 50 x 70cm format. First launched in 2017, the CX 75 is based on the flagship XL 75, and both models have over 19,000 units installed worldwide. Both the CX 75 and XL 75 share the same core functionalities. The machines are able to run at four- to six-colour plus coater with 15,000sph maximum speed for the CX 75.

Due to the demand, Heidelberg has upgraded the platform with the modern, ergonomic design to enhance its user-friendliness. The new design has a “modernized gallery concept” with generous spacing between the printing units, meant to ease operator tasks such as staging printing plates, adding ink, changing washup cloths and rubber blankets, or doing maintenance.

Delivery of the redesigned Speedmaster CX 75 and XL 75 is set to begin in September 2019. According to Heidelberg, a redesigned CX 75 has already been sold to a Thai printer.

Shorter print runs, variety of jobs

To have the first showcase of the redesigned Speedmaster CX 75 in Thailand is significant, as it aligns with the needs of the region. The CX 75 is designed to be optimally tailored to the needs of smaller printing companies in one- and two-shift operation. It is ideal for commercial customers who require a flexible press with a much smaller footprint combined with high substrate flexibility. With the CX 75, new markets like packaging can also be explored.

“In my opinion, the CX 75 is the ideal press for customers in markets in Southeast Asia. It’s very versatile, and very robust, with proven XL 75 technology,” said Frank. “This is not for the highly industrialised businesses, but more for the ones that are family-businesses. This does not run at 18,000 sheets/hour, because the CX 75 is more a machine for smaller print runs – which is what we are seeing more of in the region.”

“Print runs are getting shorter and shorter, but the variety of different jobs you have to print is getting bigger and bigger. Therefore, you need a press that is compact, which has all the automation for fast makeready, and of course, knowing how the climate is like in Southeast Asia, you need a robust machine,” Frank continued.

Small and medium-sized print companies in Southeast Asia are thriving in particular. Frank attributes this to better customer service and quick decision-making.

“One of the reasons why family businesses in Asia have a real chance is they are service oriented, they are available around the clock for their customers, and this is what the customers, of course, appreciate,” said Frank.

“They are pragmatic which means they make fast decisions. With larger companies, their decision-making process involves multiple levels, which can take longer. The family businesses in Asia tend to be flexible and are very responsive to market needs. This is where their strength lies.”

First published in Print Innovation Asia Issue 9.

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