EFI appoints new distribution partner in China
EFI announced Changyin Technology (Hangzhou) Co., Ltd, as its inkjet superwide and wide-format printer distribution partner in China.
“China is clearly a very important market for our growing expansion in Asia-Pacific, so our partnerships define how we intend to operate as a solutions provider. We believe that Changyin Technology is the right distribution partner to help support EFI’s market penetration,” said Rodd Harrison, VP of Sales, Asia-Pacific for EFI.
"Both EFI and Changyin Technology are committed to delivering best-in-class inkjet and digital workflow solutions and exceptional customer service, and we will work together to drive digital transformation for our customers.”
Headed by general manager Ma Li and his team, Changyin Technology has a more than 10-year track record with EFI products: “We are excited and proud to partner with a market leader like EFI and believe in the high-quality products and technology EFI offers. We have also seen a strong, growing demand for EFI’s VUTEk superwide-format inkjet printers which are known for their high print resolution of up to 1,200 dots per inch and powerful 7th generation LED technology. We look forward to introducing EFI’s advanced technologies and software capabilities to our customers, bringing them high print quality applications, an efficient total cost of ownership and environmental sustainability,” said Li.