• Print Innovation Asia

drupa world tour visits Southeast Asia

In December 2019, drupa world tour stopped by Southeast Asia to present the drupa programme and to drum up excitement and anticipation to the trade show. The tour made stops in Vietnam, Malaysia and Thailand and incorporated specialist conferences.

After stops in North and South America, the tour stopped in Vietnam with two specialist conferences in Hanoi and Saigon. Shortly after, the stopped by Kuala Lumpur, Malaysia and in Bangkok, Thailand.

At all conferences, drupa director Sabine Geldermann presented the current status of preparations as well as current exhibitor figures. She also provided the concept of three drupa touchpoints as special exhibition areas, the drupa cube`s conference programme and in addition the new meeting zone between start-ups and established exhibitors - drupa dna.

Claus Bolza-Schünemann, drupa President and CEO of Koenig & Bauer AG, and Dr Markus Heering, Managing Director of the VDMA Printing and Paper Technology Association and PrintPromotion GmbH, were present to explain key technology trends at drupa 2020 and their impact on the printing and packaging industry.

According to drupa, the four megatrends to potentially disrupt today`s routines in the printing and packaging industry are: Artificial Intelligence, Connected Customer, Platform Economy and Circlular Economy.

At the conferences in Vietnam, Malaysia and Thailand, eight leading suppliers of printing and finishing technology or packaging solutions presented concrete Print 4.0 approaches – taking up the named megatrends.

Press manufacturers such as Heidelberg, Koenig & Bauer, Windmöller & Hölscher and H.C. Moog presented digitally networked, highly automated technology for the press hall. In addition, suppliers of post-press and finishing solutions, such as Mueller Martini, LEONHARD KURZ Stiftung & Co. KG, and POLAR-Mohr, as well as the specialist for light-based drying and curing technology – IST-Metz – gave an outlook to the future in their respective specialist areas. Panel discussions rounded off all the four specialist conferences. "We have put together an exciting program that provides participants on site with concrete insights into drupa planning and the technological future of our industry. We would like to show them why a visit to drupa 2020 will definitely be worthwhile," said Heering.

In order to reach as many experts from the industry as possible on site, PrintPromotion GmbH, the organizer of the conference, cooperated closely with the respective national printing associations: "We thank the leaders of the Vietnam Printing Association, Malaysia Printers Association and Thai Printing Association for their support.”

drupa 2020 will kick off on 16 June 2020. For eleven days, the printing, media and packaging industry will gather in Düsseldorf for its world's leading trade fair and take a joint look at their technological future.


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