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DKSH partners with Creative Edge Software in Asia

DKSH Business Unit Technology has signed a strategic agreement with Creative Edge Software to promote their leading 3D visualization software in key Asian markets. Creative Edge Software is a leading manufacturer of 3D software solutions for the packaging industry, headquartered in Minneapolis, USA.

This partnership is in line with the strategic focus of DKSH Business Unit Technology to solidify its position as a leading integrated solutions provider for the packaging, printing, and converting market.

DKSH will provide sales, marketing, and after-sales services in selected markets across Asia, including India, Indonesia, Malaysia, the Philippines, Singapore, and Thailand.

Creative Edge Software’s product iC3D is the first real-time all-in-one package design software that lets customers generate live 3D virtual mockups on the fly. Whether for carton, glass, cans, flexibles, or shrink-wraps, iC3D enables real-time visualization and validation throughout the design process from concept to production.

No specialist programs, hardware, or outside assistance are required during the process. Just a single application using a simple Illustrator file or PDF can generate photorealistic results.

DKSH will help promote the products to end users, including brand owners of consumer package goods, design agencies, packaging and label printers, pre-press trade services, converters, and contract packers.

“DKSH has unique regional coverage, in-depth knowledge and strong sales and marketing capabilities. We are convinced that DKSH is the right partner to help us expand our coverage and meet our aggressive growth goals,” said Mark Hardaker, Vice President, Sales, Creative Edge Software.

Suhas Kulkarni, General Manager, Business Development Asia Pacific, Printing Packaging & Converting, commented: “Due to the growth of eCommerce, the business of packaging mock-ups in Asia has been expanding rapidly. The partnership with Creative Edge Software allows us to connect with the packaging buyers besides the pre-press designers and packaging converters. We are confident to grow the market with the Creative Edge Software and excited to introduce this leading solution to our customers in Asia.”

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