Kornit appoints new APAC lead


Kornit Digital announced the hiring of Ilan Elad as incoming President of the company’s Asia-Pacific (KDAP) division.


Based in Tokyo, Elad was most recently vice president of sales for automative company, Daimler Trucks Asia. Elad has executive experience with a specific focus on Asia and Oceania in the past 12 years. He is expected to serve Kornit’s commitment to growth in Asia-Pacific territories—particularly Japan, the world’s fourth-largest e-commerce market.


In recent months, Elad has served as a consultant to Kornit Digital in support of several expansion opportunities.


“I’ve been aware of Kornit’s growing position as a tech leader for several years, and was genuinely moved by the opportunity to join such an inspiring and disruptive organization,” said Elad. “Mature and ready to grow, Kornit checked all the boxes for me. It’s a creative brand that clearly invests in growth, offering precisely the kind of culture and diversity I’ve been looking for, and one where I’m certain I can create new opportunities from the first days.”


“Efficient, sustainable, digitized production capabilities are essential to businesses moving from traditional retail cycles to the web-driven, on-demand economy, and nowhere is truer than in Asia-Pacific, where a great deal of the global textile supply chain begins,” said Ronen Samuel, Kornit Digital CEO.


“We could not ask for a more knowledgeable, capable, proven candidate than Ilan Elad to lead Kornit’s charge towards innovation leadership and market dominance in this critical region. His appointment reflects our high standards for giving fulfillers and brands the partner they need to generate new business, expand their operations, and elevate the textile industry to be the model of eco-consciousness, versatility, and profitable expression it’s capable of being.”

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